The visual approach varied by audience and platform but was always grounded in strong, intentional design. Across all projects, the core goal was to make content feel relevant, accessible, and aligned with each organization’s voice.

As a Digital Media & Communications Intern at Tufts University, I developed and pitched student-focused “Day in the Life” content to strengthen Tufts’ admissions outreach. I led Student Interview Reels end-to-end, from project planning and filming to editing and delivery. The “Day in the Life” series achieved strong engagement, reaching over 50K views and positively increasing visibility for the Tufts Admissions account.

Design Solution